HOW TO START YOUR OWN BUSINESS VENTURE AFTER COLLEGE IN 5 EASY STEPS?
Not everyone who goes to college dreams of getting a 9-5 job. Many of the college students realize that a job simply ends up making someone else richer at the expense of their hard work. This is why a large percentage of college graduates look to start their own businesses. This is also a major reason, why there are so many young startups and small businesses, which have come up in the last decade or so. The attitude towards being successful and the ways to be one have changed drastically. You can also say that there has been a generation gap when it has come to work and its patterns. In this article, we are going to help college graduates with five key steps, using which they can set up their own flourishing ventures.
5 Steps to starting your own Business for College Graduates: The List
A Novel, Innovative and Workable Idea-
There are many advantages of being a fresh graduate out of college. For one, you have many new ideas, which can be instrumental in laying the foundation of your new business. You need to remember that there is a lot of competition.
This is why the idea needs to be innovative and workable as well. Many college graduates are turning to technological solutions for their businesses. Individuals should also keep in mind that the idea needs to be workable in the eyes of the investors.
Build on the Idea and create a Distinction from the competition–
Many times, it does not matter whether your idea is completely original or not. It does not even matter that someone else is doing the exact same thing, which you are thinking of doing. What matters is how you are going to present the same in front of the audiences. Better channels of promotion and branding, better customer sales and support, community building, better quality products, etc. are some ways you can overtake your competition and capture the market.
Do Market Research and Analyse the Competition-
Any business, which does not invest a substantial portion of its time to research and competition analysis, is doomed to fail. Hence, it becomes necessary to do your research at all times. Try existing products and services and find out the lacunae in their offerings. Talk to your target audience, see what do they like, and what do they dislike. Invite them for discussions on social media platforms and other forums. Once you have your data in place, you will be in a much better position to start a successful venture.
Generate Capital Investment to fund your new venture-
Any business that needs to get off the ground needs some initial level of investment. In recent years, most college graduates are looking to raise money for their businesses in innovative ways. They are indulging in newer forms of investments like crypto trading. For example, college graduates are investing a small sum of money in cryptocurrencies like Bitcoin. They are then using the high returns they are making from crypto trading to invest in their own businesses. The short time period and the high returns are making crypto trading a lucrative opportunity.
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Marketing and Advertising your new Business venture-
If there are two things you would need to make your business a success (apart from product/service quality), it is marketing and advertising. College graduates, who have started their own businesses, aggressively use social media platforms for reaching out to their customers. Here’s a helpful guide to the best platforms to use for your business.
Infographic created by Clover Network, a merchant services company
They are using the latest and most technologically advanced marketing and advertising solutions to make their businesses stand apart from the rest of the competition. College graduates should pay most of their attention to this aspect of their business.
